Logitech unveils a new refresh brand logo

Logitech unveiled a new refresh brand logo - the new grayscale logo has been designed to refine and reflect a ""forward thinking", while making it more aggressive and contemporary look to the logo.

New logo, which is the combined brand mark and logotype of the word "Logitech", is the key identifier for the brand. Consumers also look for professional, stylish brands that fit their lifestyle. Overall, the grayscale logo helps move the Logitech brand forward and generates purchase interest. The new logo is effective immediately.