Bangkok vows to reclaim top tourist destination title
July 08, 2014 00:00 4,289 Viewed
The Bangkok Metropolitan Administration (BMA) is trying to restore confidence in order to reclaim its title as the top tourist destination from Kyoto, Japan.
Deputy Bangkok governor Amorn Kitchawengkul said Bangkok had lost its top tourist destination position to Kyoto and fell to third place in a survey by the Travel + Leisure magazine this year due to the political demonstrations.
Bangkok’s city hall will discuss efforts to restore confidence among tourists with operators of fivestar hotels whose client numbers have dropped by half, he said.
The BMA will join with concerned organisations in government and private sectors to restore confidence. It will explain Thailand’s current situation to participants at international conferences being held in Bangkok. These include attendees of the International Publishers Association Congress, which was postponed from last year to September this year due to the political situation, as well as participants of the 3rd Lower Mekong Tourism City Mayors’ Summit this November and the Asia-Europe Meeting (ASEM) next February.
City hall will also organise activities to promote tourism, especially such annual cool season activities as “Music in the Park” and fashion street events. Food festivals are also planned.
Such activities are likely to woo tourists back to Bangkok, Amorn said.