February 12, 2017 01:00 By Pattarawadee Saengmanee The Sunday Nation
Popular brand Good Old Days revives its canvas bag collection
BANGKOK’S FAVOURITE brand Good Old Days is calling up memories of happy days at school by putting up its stock of canvas bags created in the 1980s for sale.
“This is a pilot marketing campaign. We will probably start reproducing them again soon,” says entrepreneur Nuntawan Chimpalee, who earned her degree in motion picture production in France before starting work in an advertising agency.
Canvas crossbody bag
She opened Good Old Days at MBK shopping centre back in 1988 offering toys, vintage collectibles and handicrafts from the country’s primary seaports.
She also produced her own cross-body bags using German long-lasting dyes to colour the canvas and adopting a Japanese techniques to weave straps. The design was developed from a camera bag with many pockets and she borrowed the colours of famous schools and universities including the signature pink of Triam Udom Suksak and Chulalongkorn University and the red and yellow of Debsirin. The bags sold well and proved particularly popular with students in downtown Bangkok.
Kim messenger bag
“I named my store Good Old Days to relate to the good times in the 60s. It was the golden age of radio. I started selling toys and vintage collectibles to bring back happy memories. One day, my friend asked me to help him sell defective bags for Bt100 and they drew plenty of attention from students because they were so cheap.
“That inspired me to create the first series of 0001 bags that were durable and functional. My designs are based on comments from customers so I can safely say they meet the demands of all lifestyles. First, I borrowed the colour of schools and universities and then expanded to 20 shades. My bags have many pockets for notebooks, pens and personal stuff, so they are also ideal for travellers,” Nuntawan says.
RBL oil leather travel bag
“I made canvas bags for 13 years before expanding to refined leather bags. When I created the Good Old Days page on Facebook, I met my old customers. They once again inspired me to reproduce a collection of vintage canvas bags.”
Now located on MBK’s ground floor, the shop is bigger, all the better to stock the hundreds of genuine leather bags for men and women. Still focusing on smart functions and long-lasting use, the designs are simple but smart highlighting the refined craftsmanship and classic silhouettes.
U-HK chamois leather backpack
Fashioned from several kinds of grade A nubuck, oil, chamois and vegetable-tanned leather, the bags are available in brown, black, red, white and natural and come with waterproof polyester fabric lining, large compartments and many pockets. Perfect for the man about town, a U-HK chamois leather backpack can double as a messenger bag and comes with detachable straps, a laptop compartment and pockets for mobile phone and stationery.
Tobacco oil leather bag
A Tobacco cross body bag comes in a square shape, designed to resemble a vintage French tobacco bag while the Umbrel document bag is an instant hit with urban designers and architects thanks to its many pockets in different sizes.
For women, there’s the Sam backpack fashioned from vegetable-tanned leather, with handles and zip pockets on the back to protect belongings from itchy fingers. The Black-s shoulder bag in soft chamois boasts an invisible handle and can be turned into a funky clutch or cross body bag.
The brand also offers a wide range of travel bags, iPad cases, laptop bags in several sizes, wallets, card bags and leather pen roll cases. Customers can also enjoy a 10-per-cent discount on all items.
FEEL THE QUALITY
>> Good Old Days is on the ground floor of MBK shopping centre. It’s open daily from 10am to 9pm.