beIN SPORTS launches on TrueVisions to continue rapid expansion in Asia, starting on February 5
February 11, 2014 00:00 By
Thailand's leading cable satellite television operator TrueVisions recently announced the launch of global sports channel beIN SPORTS on its platform that will feature a compelling line-up of content in high-definition.
The channel beIN SPORTS 1 has begun its live broadcast on TrueVisions since February 5. Fans can look forward to premium LIVE content that includes a bouquet of football content from leagues around the world such as the Scottish Professional Football League, Major League Soccer (MLS); club content from Liverpool TV, Spurs TV and Paris St-Germain’s ‘This is Paris’; cup tournaments including the Scottish Challenge Cup and Scottish League Cup; summer football friendly matches of World Cup host Brazil team, as well as football documentaries, magazine programmes, and the Serie A news update show.
Other compelling sports include ATP 250 tennis events, top rugby action from the RBS Six Nations, European basketball in the Spanish Basketball League (Liga Endesa) and the ACB Copa del Rey, events from the Olympic Council of Asia including the Asian Beach Games 2014, the Italian Volleyball League, International Baseball Federation events such as the Baseball World Cup and much more.
Nasser Al Khelaifi, Chairman of beIN SPORTS, said Thailand is a new and very important market for beIN SPORTS and we are very excited about our launch on TrueVisions.
“Since beIN SPORTS launched last year. The channel is now the fastest growing sports television brand in the world, and we aim to continue the pace of expansion in Asia as we seek new opportunities for growth.”
Anat Mekpaiboonvatana, Managing Director of TrueVisions, said the firm delighted to enter into partnership with beIN SPORTS to showcase this new and exciting branded channel in Thailand.