Nation Multimedia Group became the hottest online news source in the country last Wednesday night when red-shirt supporters went on a rampage nationwide.
NMG's news and blog websites were No 1 for unique visitors and page views.
According to TrueHits.net, web usage peaked on the night of May 19 following the riots. The increase in usage also saw the number of visits to several NMG websites rise by nearly 100 per cent or more.
TrueHits reported that Internet traffic increased by 14.3 per cent from 8pm-9pm, by 16.2 per cent from 9pm-10pm and by more than 22 per cent from 10pm to midnight that day.
Hits on the Nation Channel site, www.nationchannel.com, soared by 120 per cent with 246,638 unique Internet Protocol (UIP) addresses and 1.67 million page views that day.
The English news website of The Nation or www.nationmultimedia.com registered 105,175 UIPs and 996,175 page views, up 100 per cent.
In all, the five major NMG sites, including www.bangkokbiznews.com, www.komchadluek.net and www.oknation.net weblog - registered 822,900 UIPs on May 19, beating the champion www.sanook.com, which registered 814,734 UIPs that day.
NMG editorial staff also rose to the top 20 twitters with the most mentioned Thai-language messages, according to a survey by lab.in.th/thailand.
During the past two weeks, Suthichai Yoon's Twitter fans multiplied from some 40,000 to over 70,000, taking him to No 1 in terms of followers.
According to TrueHits, seua daeng (red shirts) was the most popular term reported by all search engines from May 17-23. It was sought 102,087 times during the period.
It was followed by the word choomnoom (rally), which was searched for 67,017 times.
The third most searched for term was Sor Or Chor (CRES - Centre for the Resolution of the Emergency Situation), with 54,794 search hits.