PETA’s advertisements are made to amuse – and annoy

your say June 22, 2018 01:00

Re: “Will avoiding meat really turn me into an animal in bed?”, Have Your Say, June 16.



I’m pleased that PETA’s ads have provoked such a lively discussion in The Nation. That was the point, after all: Our ads are intended to turn people’s heads, make them laugh, or even make them angry – but at least get their attention.

When we launched the one proclaiming that vegans make better lovers, people flocked to PETAAsia.com to learn that the cholesterol in animal-derived foods causes hardening of the arteries and slows the flow of blood to all the body’s organs, not just the heart.

Vegans are less likely to be overweight and to suffer from heart disease, diabetes, and other health problems. And everyone knows that compassion is an attractive quality in a person.

Fortunately, making kind choices – such as eating veggie burgers instead of artery-clogging beef patties or choosing animal-free forms of entertainment rather than going to abusive elephant polo games – is easy and better for both animals and humans.

Nirali Shah

PETA

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