Swatch, the Swiss-made branded watch, brings fun and creativity to its new collection “Swatch X You”.
For the first time in its 34 years of operation, Swatch now gives consumers the chance to design their own custom Swatches to suit their characters and lifestyles.
The official launch held at Swatch Pop Up Store at Siam Paragon was hosted by Seri Souvanna-Phouma, brand manager of the Swatch Group Trading (Thailand), and was joined by singer/DIY lover Preaw Kanitkul.
Customers can take five easy steps either online or instore, or try it out at www.Swatch.com/swatchxyou. First, select a case size (34mm Gent or 41mm New Gent), followed by a watch head. Then proceed to choose case colour, dial colour, upper and lower straps. Next, finish off each unique look with cool accessories such as strap keeper.
Swatch also offers a limited edition for upcoming festive season with Christmas collection box set.
Check out the products at the Swatch Popup Store on the first floor of Siam Paragon or at Central World, Central Plaza Lat Phrao, Central Plaza Westgate, Central Festival Pattaya Beach, Central Festival Chiang Mai, Central Festival Hat Yai, Mega Bangna, Zpell, and leading department stores across the country. Prices start at Bt2,150.