Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, has partnered with global powerhouse Unilever to launch an array of homecare essentials on the platform, said its press statement.
Shoppers can enjoy up to 50 per cent off Unilever homecare brands including Breeze, Sunlight, Comfort, Omo and Promax during the Unilever Homecare Weekend Deals campaign, starting today until Sunday
Kantar Worldpanel, online fast-moving consumer goods (FMCG) will be a Bt5.3 trillion business and hold a 10 per cent total market share by 2025. Online grocery sector in Thailand has also shown significant value growth1 at 104 per cent.
The launch of Unilever homecare range on Shopee will benefit shoppers by providing both time and cost savings when shopping for their homecare necessities.
Meanwhile Agatha Soh, head of Marketing at Shopee said, “The launch of Unilever homecare on Shopee reflects our commitment to optimize and expand our product assortment through more strategic partnerships with leading brands and distributors in the Thai market.”
With Unilever’s strength in homecare solutions and Shopee’s localized online shopping platform, we are confident that this partnership will benefit many users and boost their overall online shopping experience.
Chantsuda Thananitayaudom, head of e-Commerce at Unilever added, “As e-commerce continues to gain traction in the Thai market, it is important for brands and companies to serve the evolving shoppers better through variety of online assortment and convenience.
We are happy to partner Shopee to launch our homecare essentials online, as they provide us the opportunity to effectively reach out to a larger market and enhance our online presence.
Shop your homecare essentials through Unilever Homecare products on Shopee Thailand. For more information, visit shopee.co.th/UnileverWeekendDeals.
Download the Shopee app for free on Apple App Store or Google Play Store.