Bridal jewellery specialist Love & Co has opened its first flagship store in Thailand, at CentralWorld in Bangkok, ready to light up every couple’s romantic journey.
Love & Co is affiliated with Singapore’s SK Jewellery Group and focuses on sparkling accessories for proposals, weddings, anniversaries and other romantic occasions.
“We’ve come a long way in our commitment to turn romantic experiences into modern jewellery and creating the perfect retail experience to celebrate our customers’ love journey,” says group CEO Daniel Lim.
“The opening of our CentralWorld store marks a significant milestone for us as we continue our expansion into new markets.”
For the grand opening, areas were set out evoking the different stages of a romance, from puppy love to dating, the proposal and the wedding, and finally the affectionate anniversaries. Models showed diamond engagement rings, wedding bands and glittering gifts.
The Lovemarque – billed as “the most romantic diamond in the world” – bears a perfect rose at its heart with an inscription invisible to the naked eye. It can only be seen with a special viewer.
Love & Co is the first jeweller in Asia to partner with the International Institute of Diamond Grading and Research, a De Beers Group company that certifies the excellent cut of each Lovemarque diamond. The institute adds its own ID number.