Crafted with the greatest care

lifestyle June 08, 2018 14:20


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Phufa Shop celebrates 16 years of business with “Phufa Day 2018”, a fair offering a wide variety of handcrafted products, many of them inspired by the artworks of Her Royal Highness Princess Maha Chakri Sirindhorn, and other consumer goods at discounts of up to 80 per cent.

The fair, which takes place at Siam Paragon’s Fashion Hall from Thursday (June 14) through June 17, also features a workshop on pagakayaw fabric.

    Khunying Suchada Kiranandana, chairmwoman of the Phufa Working Committee, says Phufa Day 2018 is the greatest sale of the year and will feature a range of products from handwoven blankets and handkerchiefs, to pagakayaw shawls, silk, patek fabric, batik, loincloths, piggy banks made from coconut shells as well as clothing and accessories sporting Princess Sirindhorn’s paintings such as polo shirts, T-shirts, canvas bags, pens, glasses, flasks, notebooks, watches, towels, umbrellas and hats. The event aims to thanks Phufa’s customers for their support.


Income from the shops is spent on improving the quality of life of people in remote areas by creating various careers and providing educational support, while also launching lunch programmes for school children and novices. Over the past six years, more than Bt149 million has been spent on supporting these. 


The products selected for this fair include items for the household and cloth bags made of patek fabric crafted by a group of Muslim women in the South including the Baanbike Village occupational development group in Yala and the Bann I-Buetae group in Narathiwat, both of which are supported under the Royal project. 

The handwoven cotton known as pagakayaw gets its name from the ethnic groups living in the highlands of Tak province and Chiang Mai. Products include bags, key rings, tissue boxes and cloth dolls. 


Also on sale are herbal teas with medicinal qualities such as bitter gourd, lemongrass, pandan leaves, grass sprouts, bael and ginger made by villagers from Chachoengsao and Nan. All the herbs are grown without the use of chemical substances and adopt the highest sanitary standard for processing. 

Keep up with the news at Facebook: PHUFA, or call (02) 655 62423.