Krung Thai Bank sets out to support Thai teenagers in preparing themselves academically, physically and mentally for the wide world of work in the future with its new campaign, “Next-Gen Careers by KTB”.
Taking place at Bangkok Convention Hall (BCC Hall) on the fifth floor of Central Plaza Lat Phrao on July 15, the event will showcase careers that will suit their skills and interests and help them make decisions about further education and professional life. Participants will also learn and find out about the real world of work.
“The overall aim of this campaign is to give teenagers an opportunity to explore the 24 most promising jobs of the future from Thailand’s leading companies. By participating in the event, teenagers will also get inspired to develop their potential, starting with understanding themselves, realising their capabilities, choosing careers that match their interests as well planning fot the future,” says Siriporn Nopwattanapong, KTB’s executive vice president and director of communication and branding group.
“KTB is well aware of the importance of building strong developmental foundations in education for Thai children at all levels. Additionally, the Digital Transformation has a significant impact on jobs and gives rise to new professional opportunities and, more importantly, Thai teenagers are being pressed to pursue career paths that have little bering on their capability, skills and interests. In the midst of all of this, teenagers fail to finish their degree courses, while some lack the skills or knowledge to perform their job responsibilities, which is detrimental to their careers,” she adds.
The career guidance event is divided into three parts. The first part is the “24 Trendy Career Insight Exhibition” focusing on environment engineering, data science and nano-engineering, IT including software, application and game development, accounting & finance, medical fields (dermatologist, sports scientist and veterinarian), business ownership (start-up owner, digital entrepreneur and smart farmer), design (augmented reality, architect and creative) and alternative careers (acting coach, fitness trainer, supplementary businessman, cover artist and beauty blogger etc).
The second part is “Job Tour” and will take 100 teenagers selected from the “Next-Gen Career by KTB” event on a private visit to Thailand’s leading companies, which cover four different career groups such as engineering, IT, design and business owner. The third part is “Workshop” during which the 100 participants will be coached over two days in identifying their dreams, developing their potential and thinking skills and encouraged to gain hands-on experience.
Those who attend the event will gain insight into the 24 promising jobs of the future and career advice from professionals in various fields. The event will also features talks by successful role models who will share and exchange their experience. Interested teenagers can register for this “Next-Gen Careers by KTB” at www.ktb.co.th/csr. The first 500 to registered will be eligible for giveaways at the event.