Milanese magnificence

fashion October 10, 2018 01:00


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Art Deco becomes wearable in a new collection from Etro

As it celebrates its 50th anniversary, Italian high-end fashion brand Etro has come up with a collection of ready-to-wear outfits and accessories that represent the brand’s roots and culture while offering the wearer a truly organic experience.

The brand’s new boutique in Bangkok at Gaysorn Village presents the Paisley motif – the date palm shoot, which has become a pillar of Etro’s unique work.

The womenswear collection is inspired by European art with graphic prints in art deco-style patterns complemented by enamel jewellery and a palette of sage green, chocolate, apricot, burned orange, night blue, mustard, tobacco, powdery brick and lobster red. 

The autumn-winter collection features a Georgette silk dress, its lightness enhanced by an added dimension of crepe fabric, a Chenille print cardigan decorated with tassels, a suede coat with delicate woollen cross stitches, and a hearty cropped reversed knitted sweater.

The menswear collection takes its design approach from the Dandy Detour concept – independent and adventurous but with a strong bond to its origins. The aesthetic Persian and Celtic inspired patterns stem from interesting textile and tailoring techniques and are reiterated on a fur coat with the brand’s signature paisley prints as well as the jacquard blazer and long coat. Other items include corduroy trousers and checked shirts made with eucalyptus fibre fabric that is as soft as pure cotton. The playful character is livened up with pops of royal purple, lime green and rose pink then completed with accessories, bags, belts and more.