It’s all about the palm trees

fashion May 31, 2018 01:00


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Uniqlo joins with Tomas Maier for a cool collection that's perfect for summer

JAPAN’S best-known fashion brand Uniqlo is known for its collaborations and this summer is upping the ante by bringing German designer Tomas Maier into the fold.

Maier, owner and founder of tomas maier and creative director of leading Italian luxury brand Bottega Veneta since 2001, is now presenting the Tomas Maier and Uniqlo resort collection, which mixes Uniqlo’s LifeWear line with his “time off and escape” philosophy. Reflecting his interests in all things “designed” from contemporary to classic, Maier brings clean, understated, and sophisticated silhouettes to the brand as well as his signature palm tree motif.

“Our new collection is designed to work in many different ways. Beach attire can turn into lounge wear, casual cover-ups paired with polo shirts can easily be worn in town – this is the concept of my brand. Things work in many ways. Even if bought for a special trip or occasion the customer will soon discover these garments adapt to a year-round life,” Maier says.

Yuki Katsuta, group senior vice president of Fast Retailing and head of global R&D at Uniqlo, echoes those sentiments, saying he is certain customers will love mixing and matching pieces from this first resort wear collection, adding a splash of summer fun to everyday living, weekends, and vacation travel.

The collection features orange, yellow, and other hues inspired by the sun-kissed splendour of Florida, where the tomas maier brand originated, as well as the designer’s iconic palm tree motif. 

The women’s line includes dresses, camisoles, a polo sweater, and swimwear that’s both practical and stylish. A cool tank top and printed long bra dress features the brand’s palm trees depicted in monochrome while blouses boast fancy details like small gathers, a tab collar, and covered buttons. Cuffs are fitted, so they can easily be rolled up.

For cooler days – or air-conditioned events – there are casual sweatshirts in the softest cashmere.

A sporty t-shirt is made with cosy pile material that feels fluffy like a towel and lined with Uniqlo’s AIRism, packed with dry technology, moisture-wicking, and other features to keep comfortable even in hot weather. A light shirtdress with adjustable sleeve length can be worn as a top.

The must-have is the perfect colour block swimwear collection that incorporates technology unique to Tomas Maier. A new type of swim bra that delivers both an amazing fit and a sporty style and removable pads is accented with a side ribbon and covered with colourful prints of those Florida palms. 

The men’s range offers coordination flexibility with a range of jackets, T-shirts, polo shirts, and pants that double as smart swimwear in navy, black and khaki.