Bangkok International Fashion Week from March 21 to 25 will be promoting the city as “Fashion Destination @ Siam” in a “One Siam” collaboration among Siam Paragon, Siam Center and Siam Discovery.
Renowned Thai and foreign designers representing 29 brands will show their spring-summer collections alongside promising rookies, the future leaders of the Thai fashion industry.
Plans for the week were recently unveiled at a press conference on the Siam Kempinski Hotel Bangkok Rotunda Lawn, where attendees also got a sneak preview of clothes from several Thai brands.
There were outfits from Issue, Vatanika, Fri27Nov, Rotsaniyom White Label, Asava, Nagara, Absolute Siam, the Wonder Room, Wee and Tube Gallery. Up-and-coming designers on view included students from Srinakarinwirot University’s College of Creative Industry, presenting as Fash SWU.
Arriving direct from London Fashion Week will be the latest collection from Palmer//Harding, the British brand co-founded by Levi Palmer and Matthew Harding.
Palmer//Harding is currently one of the most-watched brands in the industry and Thailand will be the first to see the new collection after the London debut.
“Throughout the past 11 years, we have been very well received by our partners in both the domestic and international fashion industry, as well as annually gaining more designers and interested parties who value the BIFW,” said Chanisa Kaewruen, senior deputy managing director at Siam Piwat.
“This reflects our intention to truly encourage and internationally promote a great image for Thai designer brands. Organising this year’s event is an important step in strengthening the Thai fashion industry.”
There will be four days of runway shows in Parc Paragon beginning on Thursday (March 22). The first of the 11 shows will be Palmer//Harding, known for its garment style, pattern cutting and unpredictability.
Atrium 1 on G Floor at Siam Center will meanwhile host the forum “In Conversation with Palmer//Harding” featuring the founders, Levi Palmer and Matthew Harding.
Another early show at Parc Paragon will be “FOS” (“Fashion of the South”) by RMUTSV Srivijaya, who taps into the region’s unique local culture. Then it’s Fash SWU from Srinakarinwirot University, a display by students at the Chanapatana International Design Institute, Valentier by Donnawat Perkchinnaworn, and new-blood designers such as Kanapot Aunsorn.
Fashion guru Apiwat Yodpraphan will hold court and discuss coming trends in “First Come, First Served” at Siam Center, students from Kasetsart University will present “Fashion Business Kasetsart”, and Bangkok University will offer “Ultimate Showcase”.
Keep updated and watch all the shows in real time at www.SiamParagon.co.th/bifw2018 and www.Facebook.com/siamparagonshopping.
Learn more at (02) 610 8000.