Just in time for the release of mega movie “Star Wars: The Last Jedi”, New York-based street fashion brand, Rag & Bone is unveiling a new collaboration with Disney – a capsule collection of iconic styles twisted with timeless Star Wars references.
Contrasting colourways and hidden details represent the balance between good and evil in the saga depicting the two sides of the Force - the light side and the dark side, the opposing factions of the Galactic Empire and Rebel Alliance, or the conflict between the Resistance and the First Order.
“I have always been a huge fan of Star Wars and it has been awesome to create a collection which coincides not only with the launch of ‘Star Wars: The Last Jedi’, but also with the 40th anniversary of the franchise. Our approach was really to re-imagine some of our favourite Rag & Bone pieces while taking influence from some of our most memorable moments of past and present Star Wars films,” says the brand’s Marcus Wainwright.
“We wanted the pieces to feel like something that referenced Star Wars but that also fitted the Rag & Bone aesthetic – like a modern Jedi.”
In addition to the capsule outfits, Rag & Bone is supporting Lucas film and Disney’s Force 4 Fashion initiative, a charitable programme under the banner Force for Change that was created to empower and improve the lives of children around the world. Rag & Bone will donate to the Starlight Children’s Foundation, continuing Lucas film’s philanthropic message of encouraging fans to be forces of change in their community.
Rag & Bone has also announced the launch of the Star Wars secret site, which gives viewers access to content created to celebrate the collaboration, including a making-of video and other footage and images from the world of Star Wars.
To celebrate the launch of the collaboration, the partners are hosting three events on Saturday (December 2) in New York, Los Angeles, and London featuring surprise elements from the Star Wars franchise. Thai fans will also have the chance to purchase limited items from this special collaboration, which will be in stores on December 13.
Check it out at Siam Discovery and The EmQuartier.