Central joins with the Commerce Ministry in hosting the seventh Central Community Products Fair that will continue its tour around several branches of the department store until September.
Focusing on supporting the local farmers and promoting sustainable living, the travelling fair brings together more than 2,000 local, organic and chemical-free products for both body and soul.
Starting off last weekend at Central World, the fair will travel to Central Plaza Westgate from July 11 to 17, to Central Plaza Pinklao from August 8 to 14 and to Central Plaza Nakhon Ratchasima between August 30 and September 5.
“As part of our Central Community Development Volunteers campaign, we help communities by providing giving technical and vocational knowledge and sponsoring structures such as food processing plants, packing houses and warehousing, to expand production capacity to its full efficiency,” says Pichai Chirathivat, executive director of Central Group.
“We also offer support with marketing strategy and distribution channels. Processed food, organic produce, health and beauty products are sold through Central Food Hall and Tops. Over the seven years of our community products project, Central has assisted a total of 140 communities in 49 provinces covering more than 2,000 products, and created income for communities totalling more than Bt954 million.”
Sixty booths will be manned by 50 communities at each stop, offering fresh and dried food, vegetable and fruit produce, utensils and decorations. The highlights includes Mae Tha Sustainable Agricultural Cooperative in Chiang Mai and Rai Kan Wela in Kanchanaburi , whose organic salad vegetables grown are on a “table top” plot to maintain the ecosystem and without any use of chemicals. You can enjoy a choice of dressings made from organic hens’ eggs produced by free-range and organically fed chickens.
The Organic Arabica coffee from the Organic Coffee Forest Conservation Group in Chiang Rai is grown without chemicals at every stage. It’s shade grown too, meaning that the coffee is of high quality with concentrated flavour and a wonderful aroma.
There’s also hand-woven cotton from the Talad Nam Rim Khong Khemarat Community Enterprise in Ubon Ratchathani, naturally dyed with colour from the Burma Padauk, sappan, mango, macular and indigo trees, Sob Sai from Phra’s rugs made from cloth offcuts and lucky bags from the Centraltham project.
The limited-edition bags are made from wool with the “Choke Dee” pattern and come in three colours, They are designed by the young artists of 56th Studio and profits from their sale go towards developing education and standards of living of children at Border Patrol Police (BPP) schools under the Tiang Chirathivat Foundation.