Sujeeporn Seangwong has been chosen as the first presenter for Cinderella White Essence, which uses extracts of Japanese sakura flowers to improve the complexion.
ME Infinity (Thailand), which markets the product, made the announcement after Sujeeporn won the “Cinderella the Princess” contest at the Emporium last Saturday.
Sujeeporn also took home Bt500,000 in cash and gifts from leading brands, including an Immagini beauty session at the Daisy Diva Clinic”, return airfare to Japan and a S’uvimol leather designer bag. In all, she netted more than Bt1 million.
Runnersup to Sujeeporn were Anamie Acharajiratthikarn and Duanghathai Gratz.
The judges were Sombatsara Teerasaroch, Kanyarat Akradejdechachai, Chawamon Pawarodom and Pachara Jirathivat.
Attending the event in the Emporium Gallery and marvelling at the intricate pumpkin carriage were Sirin Sriorathaikul, Thanutra Tanarwatchanakarn, Ruampol Rojjanakit, Chayathip Rungpungtong and Chatthip Chanlertfha.
ME Infinity (Thailand) chief executive Salilaporn Kongthongmaneeroj said the company had over the past four years applied knowledge and experience regarding traditional Thai medicine into developing products for health and wellness.
“These products inclusively meet the lifestyle needs of the younger generations, including the dietary supplement IDee and Hartica.
“This year we launched Cinderella White Essence, extracted from the first spring blooms of sakura in Japan and combined with the powers of wild thyme, witch hazel and aloe vera.”
It results in “bright, flawless skin that feels youthful 24 hours a day”, Salilaporn said.
The product won the Best Innovative Ingredient Bronze Award in the Innovation Zone Best Ingredient in Cosmetics Asia honours in 2014 in Japan.
Cinderella White Essence is sold at Eveandboy shops and via the call centre, (02) 195 2999.