Planting the seeds of carbon offsets

event July 15, 2017 01:00

By The Nation

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Asia DMC was named the Leading Destination Management Company in Thailand and Asia at the World Travel Awards in Shanghai and now it’s giving back to the community by introducing a ground breaking “Roots and Fruits" campaign in the kingdom to help provide a new, sustainable resource for communities in need.

The initiative, a collaboration between Asia DMC and the HG Foundation, kicked off at a temple school in Samut Sakhon, where they combined their efforts to plant a sufficient tree population to produce a potential 9,000 kg’s of fruit and offset 12,000 kg of carbon over their lifetime. 

“The booming tourism industry within Thailand has unfortunately had a negative impact upon the beautiful natural environment,” said Andre van der Marck, managing director of Asia DMC Thailand. “As a leading operator within this region, it is our responsibility to enforce sustainable and responsible business initiatives.” 

The tree-planting campaign is representative of the HG Foundation’s dual-purpose carbon offset programme, an innovative strategy that incorporates social responsibility and ensures that operations promote sustainable travel and tourism while also creating micro- economies in destinations where socio-economic development is sorely lacking. 

“As we celebrate being awarded the Leading Destination Management Company in Asia at the World Travel Awards, we also want to establish a sustainable base for our on-going achievements,” added Linh Le, group managing director. “This has inspired us to focus and commit to socially responsible, sustainable operations as an integral part of our expansion.”

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