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Economy November 24, 2017 01:00

By The Nation

DIGITAL BOOST FOR FIRMS



The government will establish a national e-commerce platform to promote online sales for micro enterprises, small and medium-sized enterprises and agricultural producers, while encouraging Alibaba and Lazada to set up an integrated e-commerce centre in Thailand.

Speaking in the opening of Alibaba Global Course for the first time in Thailand, Commerce Minister Apiradi Tantraporn said that the ministry needed to encourage micro SMEs, SMEs and agricultural producers to take part in the e-commerce. 

Micro SMEs and SMEs account for 99.70 per cent of total businesses in the country, contributing 42.2 per cent to the nation's gross domestic product (GDP). 

There are also 30 million agricultural producers for which the government is seeking promote e-commerce opportunties.

Apiradi said the national e-commerce platform would help operators to cope with global digital trade, while improving logistics and integrated e-commerce industry through joint establishment of E-Commerce Park in the Eastern Economic Corridor (EEC),.

This move is a part of efforts to build up an environment to support the country ‘s shift into the digital economy and Thailand 4.0, she said.