Maserati Thailand and MGC Marine are expanding their presence in major cities starting with Phuket, with a roadshow for customers to experience the Maserati Levante SUV and Azimut Atlantis 43 at the Royal Phuket Marina.
Piyathep Siwakas, general manager of Design Motorwork Co Ltd, said Maserati Thailand has joined with MGC-Marine, the official retailer of Azimut yachts in Thailand, to organize “The Passionate Italian Driving & Yachting Experience” customer event.
Customers were invited to test drive the luxury SUV Maserati Levante Diesel as well as enjoying an exclusive experience on board Azimut Atlantis 43 at the Royal Phuket Marina.
“After being appointed as the official importer and distributor under the name of Maserati Thailand in early 2017, we have received tremendous response from Italian luxury sports car lovers, especially for the Levante SUV,” he said.
“In order to continue on the success and expand the customer base to major cities around the country, we plan to stage marketing activities starting with Phuket as the first province. Phuket is strategically located in terms of trade and tourism, and has a high rate of continuous economic growth. Last year, we launched the MGC-Asia Autoplex Phuket which consists of showrooms and fully-equipped service centers for BMW, MINI, Rolls-Royce and Aston Martin. There is also a special hospitality zone for Azimut Yachts that invites customers to experience the Italian brand.”
Chanyo Manakulsawasd, operations director of MGC Marine (Asia) Co. Ltd., said: “It is a pleasure that the trend for boating and yachting is growing every year. Thailand is a popular destination in Asia for yachting and the Thai government has a policy of allowing super yachts to stay on Thai coastlines for a longer period in order to stimulate tourism and become a future center for the marina industry in the Asean region. By staging this activity with Maserati, we are going in the same direction with the government policy that aims to strengthen the yacht business in Thailand.”