Mazda’s Thai unit recorded 4,539 sales across all segments in January, up 38 per cent from the same period last year, the company reported on Monday.
Sales of the Mazda2 subcompact reached 2,436 units, making it the most popular model in Thailand’s small car market, while the CX-5 jumped to first place in SUV marketing with sales of 847 units.
“This year we plan to continue introducing vehicles that are fun to drive and come with the best technology and design into the Thai market. We will also concentrate on after-sales with the Mazda Active Service programme, which involves looking after the customer right from brand interest to becoming a customer,” said Mazda Sales (Thailand)’s president, Chanchai Trakarnudomsuk.
“We believe that by beating the expectations of customers, we will be able to establish a strong and lasting relationship with our customers. That’s why Mazda is quickly developing its dealer network and servicing procedures in order to make it easy for customers to reach the Mazda brand like a family member,” he added.