Shell Thailand has launched a programme called Childvoice to Safety to help instil a stronger road-safety culture in Thailand.
The programme is part of Shell’s School Road Safety initiative launched in 2016 as a pilot project at Sacred Heart Convent School in Bangkok. The company aims to “Make life’s journeys better” and ensure that everyone gets home safely each day.
Through the School Road Safety programme, knowledge on road safety is shared among elementary-school students, their parents and teachers.
It aims to stimulate safe travelling for students by securing support from both public and private organisations.
By training teachers and students and in turn the students’ families in good road-safety behaviour, the programme aims to reduce the number of accidents and set an example for other schools and safety organisations.
“Road safety is a key priority for Shell,” said Shell Company of Thailand deputy chairman Ath Hemvijitphan.
“We believe that by educating children and their families on road safety, we can help to instil the right safety behaviour and foster a strong appreciation of road safety among the next generation.
“Childvoice to Safety gives students a channel to voice their concerns and opinions regarding road safety in their communities. Children can be positive agents of change and, over time, can help to raise the level of road safety and create a stronger road-safety culture in Thailand.”