Nation Multimedia Group last week attended MIPTV, a global TV and digital content market in Cannes, to procure premium content for its new digital TV channels, NOW and Nation TV.
NMG president Duangkamol Chotana said yesterday that NOW is in talks with major international content providers who took part in MIPTV on the possibility of importing their productions. They include Bloomberg, Deutsche Welle, France 24 and Asian providers such as CCTV9, JSBC and TV Asahi.
NOW is eager to bring in high-quality content for its viewers. It will select shows that best fit its concept of “Biz-Life-Variety”. This world-class quality content will differentiate NOW from other TV stations.
MIPTV is a creative forum for content that takes place each April in Cannes, France. It is the world’s most-established TV and digital content market and the biggest gathering of entertainment industry professionals.
The content NOW is keen to secure from foreign providers would add colour to the business news produced by the local teams of NMG and Krungthep Thurakij, which boast 30 years of experience in news coverage and business news content production.
This first-rate foreign content will also be an inspiration for NOW viewers who are seeking insights on how to succeed in life.
Adisak Limprungpatanakij, president of Nation Broadcasting Corp (NBC), said Nation TV is in talks with leading foreign production houses about supplying it with news and documentary programmes as well as biographies.
These days, many events and problems in the world are interconnected, whether they are political conflicts or the problems of minorities and the environment. These are problems commonly shared by all of the world’s populations.
Nation TV does not only cover the news that happens in Thailand but also sends teams to report on major global issues in foreign countries, such as Ukraine.
Natee Sukonrat, vice chairman of the National Broadcasting and Telecommunications Commission, said the watchdog plans to launch a content fair similar to the MIPTV in Thailand in December to give local documentary content providers the opportunity to sell their products to the overseas market.
The regulator will invite TV content players from around the world to meet with their local counterparts.
During the first two years, the NBTC would join with the National Federation of Thai Films to organise this event, he added.