Eagles Air and Sea to pursue opportunity for JV in Myanmar

Corporate May 20, 2013 00:00

By Sasithorn Ongdee
The Nation

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Eagles Air and Sea (Thailand) Co, a fully integrated logistics service provider, is eyeing Myanmar to boost its revenues after claiming success in Singapore.



“We plan to set up a joint venture with a local partner there. The deal should be concluded this year,” Wallapa Stirachavarn, chief strategy director, said last week.

In 2006, the company she helped found established a logistics subsidiary in Singapore, where her husband is from. Had it not been for her farsighted vision, Eagles might have been swallowed up by a giant logistics firm.
A strategic plan was laid out five years ago to prepare for the coming of the Asean Economic Community’s single market in 2015.
“In those days, we thought Thailand would be either a gateway or a hub of the region,” she said.
Myanmar will be a market of the future full of opportunities like Thailand 20 years ago. But, Myanmar is expected to build up faster than Thailand ever did since this is now the hi-tech era. 
Eagles started in 1990 from scratch engaged in only shipping with a few staff as a family business.
Eagles today provides a wide range of logistics services from air and sea freight forwarding, free zone, customs clearance, warehousing and distribution, pick and pack, and domestic tracking to large goods transport. Its workforce has grown to 250. It is the general sales agent for the freight services of Tiger Airways, Air Mandela and Sea Air. Its warehouse space has doubled to 8,000 square metres in five years.
More than half of its total revenue of Bt200 million last year was still from the air-freight service, mainly to South Africa, Mauritius, Madagascar, Reunion Island and Singapore.
Given the fierce competition, Eagles also provides customised services to clients. For example, there is a client located outside Thailand who shops online for products in Singapore. The purchased products are stored at a warehouse in Thailand before being exported to the client in the US. And finally, the items are shipped to end-consumers through Eagles’ global network of over 200 partners. 
“Visual trade, also known as online shopping, tends to grow rapidly. We have seen dramatic growth in turnover from the visual trade using our logistics services, surging more than 20 per cent over the past few years,” she said.
This year Eagles plans to expand its warehouse space at Suvarnabhumi Airport by 1,200sqm to 5,200sqm while its space at Lat Krabang Industrial Estate will remain at 4,000sqm.
For its strategy for the next five years, the company is positioning itself as the “logistics partner” of its clients, providing consultation from the production process to transport arrangement.