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NBTC MAY BOOST VALUE OF SET-TOP BOX VOUCHERS



The fund committee of the National Broadcasting and Telecommunications Commission has considered raising the value of the vouchers that will be given away to 22 million households to help buy digital TV set-top boxes.

NBTC chairman Thares Punsri, who is also the fund committee chairman, said yesterday that the fund is waiting for the agency's broadcasting committee to submit the final voucher value.

Thares said he is concerned that if the voucher value is increased, the set-top box manufacturers might also hike their prices.

The broadcasting committee had estimated contributing only Bt690 per box, but since it collected more than expected from the digital TV bidding, it might lift the value of these vouchers to around Bt1,000.

Yesterday the fund committee also awarded R&D grants to 10 projects worth Bt32 million out of the total of 18 projects approved worth Bt78 million. This year the committee is expected to allocate more than Bt150 million to R&D projects. It has Bt9.9 billion to work with.

NU SKIN KEEPS SALES TARGET

Nu Skin Enterprises (Thailand) Co aims to achieve its sales target in the Year of the Horse despite the political conflict through online marketing and providing its distributors with all possible marketing support.

With a 30-per-cent increase in online sales in the last quarter of 2013, Nu Skin has continued to develop IT networking systems to connect with its distributors and customers nationwide.

Pakapun Leevutinun, president for Thailand and Vietnam, said yesterday that in the past few years Nu Skin Thailand has implemented online marketing as part of its customer service strategy, along with "360-degree" IT solutions development.

FOOD EXPORT GOAL CUT

The industrial food industry has lowered its export target to Bt970 billion this year from Bt1 trillion, given the unclear picture of some products such as sugar and rice, Visit Limprana, chairman of the Federation of Thai Industries' Food Processing Club, said yesterday.

With food exports during the first 11 months of last year at Bt841 billion, exports for the whole year are expected to reach Bt913 billion, or down 6 per cent from the previous year, due to the slowdown in the global economy, strong baht and declining price and declining demand for sugar in the |global market.


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