In early August 2018, Allianz General Insurance PCL. (Allianz) and Kaidee signed a 3-year cooperative agreement to offer Allianz insurance products through Kaidee, Thailand’s largest online marketplace. In the initial stage, 4 insurance products will be featured; Car, Home and Content, Travel,and Personal Accident.
Consistent with the consumer trend to buy online, for ease and simplicity,customers will find reminders of the insurance products’ features and availability in close proximity to the related type of items for sale. For example, information on car insurance will be found in the automotive section providing the customer with a new, seamless, uninterrupted shopping experience. For Allianz and Kaidee, it is a perfect partnership.
Ms.Sirinthip Chotithamaporn,AllianzPresident and CEO, revealed that the partnership represents an ideal combination of the convenience of the digital age andthe consumers’ desire for personalized products and services. Further, she observed that for the first timea customer can choose the insurance plan that best suits their needs for peace of mind when shopping online.
Mr.Tiwa York, CEO/ Head Coach of Kaidee, said that, “Bringing the best experience to our customers has always been what Kaideefocuses on. We consistently look for a strategic partner who helps uplift our customer experience and answer our customers’ needs when it comes to buying and selling on our platform. Allianz’s commitment to be a part of customers’ everyday life – to help them protect what their most precious asset is what we share together. Regardless of any circumstances in life, both of us want to ensure the peace of mind of our customers. From now on, the customers can select any preferred insurance policies to protect their new or used purchase.”
“Kaidee attracts over 7 million active customers every month. Last year, there were 1.85 million items sold on the platform. The partnership with Allianz allows our customers to purchase insurance policies to protect their assets of theirs and their loved ones. We hope this partnership will improve liquidity of our platform by informing of the possibility of insuring many types of goods that are available on Kaidee,” added Mr. Tiwa.
Both CEOs agree that the newly minted partnership is just the beginning and that opportunities exist for future expansionin terms of additional product offerings and the application of even more sophisticated technology to enhance the customers’ experience.
About Allianz General Insurance PCL.
Founded in 1997 and headquartered in Bangkok, Allianz General Insurance is part of the leading global financial services Allianz Group. The organization is currently ranked by Forbes as Number 2 among the World’s Largest Insurers and Number 95 among the World’s Top Brands.
Drawing on its strength as the trusted insurance provider with world-class expertise and dedicated services, Allianz serves a diverse range of customers from corporate to retail throughout Bangkok and across nation through five regional hubs. A hallmark of its service is an absolute commitment to delighting customers with the most comprehensive protection solutions via simple, direct engagement enabled by the latest technology.
Kaidee is the largest online marketplace in Thailand. Beginning with an idea that anyone can sell online, both new and used items, the platform is available on mobile apps and on the web makes it easy for anyone with a smartphone to buy and sell online. Kaidee has more than 264 categories, and you can post, promote, and sell for FREE. For more information, please contact Kaidee Customer Service at 0-2119-5000.