Avaya Announces Incentives for Nortel Channel Partners

Avaya announced a new program to attract Nortel resellers to the Avaya Business Partner program.  New Nortel partners joining Avaya will be fast-tracked with programs and incentives to enable them to quickly deliver Avaya's innovative unified communications and contact center solutions to new small, medium and large businesses around the globe. 

Avaya recently announced Avaya Aura, a breakthrough in unified communications architecture that simplifies complex communications networks and offers customers a significant return on its investment. In addition, the company is stepping up implementation of a High-Touch Channel-Centric strategy that will increasingly grow its business through indirect sales.  With growing global interest in Avaya's new solutions and acceleration in its channel-centric strategy, the company is well positioned to pursue new opportunities for growth.

Avaya invites Nortel channel partners to participate in this new era of communications by joining the Avaya Business Partner program. Nortel channel partners will be fast-tracked with training, sales, marketing and services support to help enable them to quickly succeed in the market, and will receive bonus incentives for every new Avaya customer and product order. 

"For Nortel's channel partners, it's a great opportunity to add the Avaya product line, including the Avaya Aura platform," said John Dilullo, president, Avaya Asia Pacific. "Avaya is investing heavily in unified communications and contact center technologies and we offer the most innovative, channel-friendly platforms available today. Establishing alliances with Avaya now, offers Nortel's partners a chance to make their business more "future ready" and it also ensures their traditional customers have access to our market leading solutions."

Globally, more than 120 former Nortel and Siemens channel partners have joined the Avaya Business Partner program since the beginning of the year.  The Avaya Business Partner program currently encompasses more than 16,000 companies worldwide. In the Asia Pacific region, some of the channel partners who have joined Avaya include, PT. Wahana Cipta Sinatria in Indonesia, Trends and Technologies, Inc. in Philippines,

Beijing InterAct Technology Co Ltd in China and Trisilco Radiance Communications in Malaysia

Companies interested in joining the Avaya Business Partner program can get more information by going to our Ecosystem site http://www.avaya.com/gcm/master-usa/en-us/partnerecosystem/index.htm