Artistry new product launched to maintain No.1 position

Endorsed by the A-list presenter, Sandra Bullock, the premium and luxurious product will be introduced in Thailand through the selected 15 celebrities and socialites who have experienced the product on their own skins.

Confident about the absolute power of this new premium product, Amway hopes the product to take in Bt220 million and the whole ARTISTRY cosmetic lines growing for another 10 per cent this year.

 Preecha Prakobkit, managing director of Amway (Thailand) Ltd, said "The value of the Thai premium cosmetic industry in 2007, was worth about Bt18.88 billion, and Artistry was having a great time holding 16 per cent market share. With those information, we are confident to pursue more opportunities in the health and beauty industry by launching more new products that not only reaffirm our concept of delivering 'True Science, True Beauty' to women, but also capturing the women's true desire of gaining the real beauty through the latest skincare technologies and sciences that we carefully apply in all our new beauty products."