The wind in their sails

Evason Phuket's Raceweek is one of Asia's best regatta venues.

Six Senses Phuket Raceweek 2008, described by participants as the most exciting mixed-fleet regatta this region has seen in quite some time, will be held from July 23 to 27 at the Evason Phuket & Six Senses Spa on Phuket Island's southeast coast.

The Evason Phuket has been the Raceweek base since the first event in 2004 and has become one of Asia's most treasured regatta venues.

Now in its fifth year, the Six Senses Phuket Raceweek combines four days of competitive racing with five nights of grand waterside parties - a format that has met with unanimous approval from competitors.

"Six Senses are delighted to be associated with this prestigious event because sailing as a sport fits with our vision of creating innovative and enriching experiences in a sustainable environment," says Six Senses chairman and CEO Sonu Shivdasani.

"We look forward to working closely with the organisers so that, together, we can build on what has already been achieved and confirm Raceweek as one of the region's top sailing events."

Evason Phuket's Into the Beach venue, already a favourite waterside party spot, will provide space for the ever-growing number of competitors, while Six Senses title sponsorship means a massive leap forward in catering, with a diverse range of innovative flavours being offered by full-buffet spreads at every party.

Evason Phuket's regatta headquarters lends itself to the unique one-regatta-one-venue policy, with registration, post-race regatta bar, prize-givings and parties all in the same beachside location.

"The entire team at Evason Phuket has enjoyed hosting Phuket Raceweek since the beginning. In becoming the title sponsor under the Six Senses brand, we will continue to promote new awareness of the region as a premier sailing destination," says Henry Gray, Six Senses' area general manager.

Media organisations throughout Asia and Australia will bring Raceweek news and views to a wide readership, while a special Raceweek programme will be televised worldwide on sporting and lifestyle channels such as CNN Mainsail, Eurosport, Star Sports, the European Sailing Channel and more, making for a total potential audience of 140 million households.