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Published on April 29, 2008

The Nation

In a press release yesterday, it said total revenue grew 9.5 per cent from last year's Bt17.7 billion, due mainly to customer growth. It had net additional subscribers of 884,000 for the period.

DTAC, the second-largest cellular operator in Thailand, trades on both the Thai  and Singaporean stock exchanges. Its share price in Singapore yesterday closed at US$1.41 a share, unchanged from last Friday. Its share price on the Thai stock market closed at Bt45 yesterday, down Bt1 from last Friday.

DTAC chief executive Sigve Brekke said it was focusing on quality in customer uptake and continued cost efficiencies while at the same keeping or increasing its market share in terms of revenue.

"We see challenges ahead as food and fuel prices continue to hit record highs. As such, consumers have less money in their pockets for other products and services. However, we have been preparing for this by moving marketing towards rural areas while at the same time standing out as the real value-for-money brand," he added.