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Sanyo focuses more on IT

Sanyo Universal Electric Plc recently sold a major stake in its refrigerator factory in Kabin Buri to Haier Group, China's leading electrical appliance manufacturer.



Sanyo focuses more on IT

Sanyo (Thailand) President Morimoto Isutamu

The move is in line with the company's strategy to turn more focus on higher margin products of IT systems as well as commercial products, including freezers, beverage coolers and opened showcases.

It will help Sanyo to promote their corporate image as significant player in future businesses particularly IT, digital and other technology-oriented products, while gradually move itself from high-competition and low-margin conventional home appliances.

Morimoto Isutamu, president of Sanyo (Thailand), Sanyo's local sales and marketing arm, said that along with the collaboration agreement between Sanyo and Haier, which has been held in China for more than five years, the company in April this year has transferred its refrigerator factory in Kabin Buri to Haier Group.

- The Nation


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