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Preuksa Real Estate

Globlex Securities has recommended "buy" on Preuksa Real Estate shares, with a target price of Bt7 apiece.
Preuksa Real Estate is a market leader in low-end town houses - those priced less than Bt1 million - with strong growth potential. It controls a 37-per-cent market share.The company's strategy this year will focus more on central-Bangkok condominium projects located close to mass-transit stations with prices from Bt1 million to Bt3 million. The demand for this type of residential housing is believed to be high and rising. The company is currently acquiring land. The brokerage estimates the property developer's revenues this year at Bt9.45 billion, an increase of 16 per cent. Preuksa Real Estate currently has 39 development projects on hand worth Bt14 billion. Backlogs of about Bt3.5 billion were carried over into this year. Preuksa Real Estate also announced 24 additional development projects planned for this year. It has already acquired land for 13 of them, and they should be available for sale in the first half of the year. The company expects to book about Bt10 billion worth of its backlogs this year, resulting in total revenues of Bt12 billion. The property developer's net profit for this year is expected to be Bt1.54 billion, up 14 per cent year on year. This is based on an assumption that Preuksa Real Estate's gross profit margin will be 33.5 per cent this year.
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