Posters and photographs of His Majesty the King continue to sell well, two weeks on from the main celebration of his 60 years on the throne.

Other merchandise bearing images of the King - and even dated images of His Majesty - has also enjoyed soaring demand as the people of Thailand show their enthusiasm and love for the world's longest-serving monarch.

May, 35, has opened an outlet on the footpath near Bangkok's Tao Poon market to sell small commemorative items such as pins, postcards and stickers for a few days.

"I just started my outlet as I have seen other small vendors selling these memorabilia and making a very good income," she said.

"I think this merchandise has a huge value in the hearts of Thai people.

"It is not just the day of celebration [June 9] when Thais can show their love for their greatest King - they can express their love all year long and forever."

May has enjoyed selling pins showing the King's image carrying the message, 'We Love the King' on them. The price ranges from Bt20 for small pins to Bt79 for the large ones with a three-dimensional image.

Noppadol Rungruengsiriroj, 31, owner of small bookshop at Tao Poon market, said his shop had earned good revenue from selling special photographic magazines marking the King's diamond jubilee.

These popular magazines have been produced by publishers such as Siam Sport, Siam Dara, Post Today and Kom Chad Luek. Posters in different sizes available at many bookstores have been produced by Dara Parbpayon and Nana Sarn.

"People like to buy these historical images to put them in frames and display them in their house. Some people like to buy and collect all the items - not only books but also posters and photos," said Noppadol, adding that his bookshop had been selling more than 100 special photo magazines and 50 posters each day.

The price of posters currently ranges from Bt29 for the medium sizes to Bt40 for the large ones.

The special photo magazines are available from Bt90 to Bt150.

In addition to books and posters, Noppadol sells other commemorative items at his store, including pins, stickers and photos.

More than 100 items of memorabilia have been sold daily.

John, 38, manager of a photographic lab in Saphan Kwai in Bangkok, said the store had received orders for between 400 and 500 photos on June 10, the day after the King waved to the hundreds of thousands of people gathered at the Ananta Samakhom Throne Hall to express their best wishes and gratitude to their beloved monarch.

"We currently sell more than 50 photos each day to walk-in buyers. Some vendors, including those from upcountry, bought photos from our laboratory to sell at their stores," said John.

Even though sales of commemorative yellow shirts at many shops are not as high as in the days marking the celebration of the 60-year anniversary of His Majesty's accession, there is still demand for the shirts which turned Thailand into a sea of yellow.

"The number of people who own yellow shirts is quite high right now. We used to sell between 70 and 80 shirts each day at the height of the celebrations, but we sell only between 20 and 30 shirts daily today," said Somsak, 50, who has owned two clothing stalls in Tao Poon market for almost 30 years.

He said that "original" yellow shirts were now selling at Bt320 each, declining from the peak of Bt580 charged from June 7 to June 9.

Mitpol Musikachat, 68, who lives in the Don Muang area of the capital, said he had been collecting photographs of the King as well as other memorabilia such as coins for almost seven years.

"I have collected all memorabilia related to the celebration, including photos and coins," he said.

"I want to keep these valuable historical items for my children. I don't know whether I will have a chance to witness such a great event again in my lifetime."

Kwanchai Rungfapaisarn

The Nation