
ANALYSIS: Prompt hike in savings rate unlikely
Banks wary of giving wrong perception. As domestic rates start to rise, banks are gradually raising their time-deposit rates into line with the market trend but are leaving their savings rates untouched. Moving savings rates would not only cause rising funding costs but also trigger the perception that a domestic rate increase was really beginning.
Thanong pledges to use govt spending to maximum effect
Finance Minister Thanong Bidaya has assured the public that his experience and background in financial affairs will help him to make the most of the government’s Bt1.7-trillion mega-projects over the next five years.
Elite rationalisation?
One of the marketers of Thailand’s Elite Card has suggested that it take over all marketing functions worldwide with the aim of attracting 20,000 members within five years.
Adidas starts up academy for tennis lovers
Adidas (Thailand) has become the first local athletic-wear maker to adopt a campaign supporting young tennis players.
Insurance executive goes his own way
AAsia Ltd managing director Tossaporn Nakyutti aims to expand the life-insurance brokerage business in Thailand by using a strategy never before tried here, he says.
STREET WISE: Patriotism in marketing
Marketing courses are often extensive, covering a plethora of factors that a marketer needs to consider before implementing a plan to promote a particular product.
CREDIT CARDS: Cash advances soar by 30 per cent
Central bank promises to monitor business more closely after first-half increase
Projects ‘will put strain on stability’
The state’s Bt1.7-trillion, five-year stream of mega-projects will add 1 percentage point to economic growth but make stability management more difficult, Bangkok Bank said in a recent report.
Cosmetics firms eye dip in counter sales
Growth in the retail counter sales of cosmetics is likely to slow during the second half due to economic sluggishness, according to a nationwide department store survey.
|